Objective of the assignment
The assignment’s main objective is to design, develop and produce IEC materials on Livelihoods and DRR which will be used in courtyard session discussions in the project areas to increase knowledge and awareness among slum community people with varied literacy level.
Methodology
Secondary review of existing IEC materials including flip charts developed by the British Red Cross (BRC), Bangladesh Red Crescent Society (BDRCS), International Federation of Red Cross and Red Crescent Societies (IFRC), Start Fund, NARI Consortium etc.
Primary Data Collection
Primary data about disaster and livelihoods situation, knowledge and capacity of slum people, idea generation on flip chart message and illustration was collected from the stakeholders including project beneficiaries, BRC, BDRCS, DRRO, through Focus Group Discussion (FGD) and Key Informants Interview (KII).
Design Color Flip Chart for Awareness Raising
Interactive communication and behavior change materials were designed by the active participation and consultation of BRC team and project beneficiaries. CPE Communication and behaviour change expert developed message and design materials.
